Adrian Swinscoe Show Notes by Show Producer: Anna Nygren In this episode, Doug and Adrian discuss: The thing about “wow” What’s the grit in your customer experience? The nature of customer service Customer service vs. customer experience Key Takeaways: Making your service proactive and not reactive is golden Technology can help us understand our clients much more but it leaves room for laziness Customer service is a subset of customer experience There’s not always a script for good customer service for your business, you’ve got to dig for the differences   “What’s the point of having a chocolate on top of a pillow if everything else is just horrible.” – Adrian Swinscoe Reach Us Here: Doug- @DJDoug Strickland- @NiceGuyonBiz Adrian Swinscoe – @adrianswinscoe   Connect with Adrian Swinscoe: Twitter: @adrianswinscoe Website: http://www.adrianswinscoe.com/ Podcast: RARE Business Podcast Book: How to Wow     Nice Guys Sponsor: Interview Valet is the  best podcast booking service. They are the leader in Podcast Interview Marketing to help you easily turn listeners into leads.   Nice Guys Links Support the podcast at http://www.Patreon.com/NiceGuys   Subscribe to the Podcast   Niceguysonbusiness.com   TurnkeyPodcast.com – You’re the expert. Let us help prove it. Podcast Production, Concept to Launch   Book Doug and/or Strick as a speaker at your upcoming event.   Amazon #1 Best selling book Nice Guys Finish First. Doug’s Business Building Bootcamp (10 Module Course)   Survey: Take our short survey so The Nice Guys know what you like.     Partner Links: Amazon.com: Click before buying anything. Help support the podcast.   Interview Valet:  Get interviewed on top podcasts and share your message.   Acuity Scheduling: Stop wasting time going back and forth scheduling appointments   Social Quant – Boost your Twitter following the right way. Targeted reach     Promise Statement: To provide an experience that is entertaining and adds value to your life.   Don’t underestimate the Power of Nice.