The most potent story you will ever tell is the story you tell yourself, so make it a good one.
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Show Notes by Show Producer: Anna Nygren
Intro
- Patreon, you’re looking mighty fine
The Story of Our Lives
- You’ve got to know your audience… who’s the protagonist? The antagonist?
- Our minds are pre-wired for stories
- Tell a story
- Our brains are not wired for data only information
- Data never teaches us to take a deep breath and think about how we’re emotionally communicating and connecting with your audience
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- Sell to the heart first, justify the purchase with heads second
Closing
- Check out Park’s Business podcast here
- and his website at http://www.thebusinessofstory.com
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Don’t underestimate the Power of Nice.
