Show notes: Production Assistant – Anna Nygren http://www.annavnygren.com/
Notable Moments:
- Doug – Tema helps organizations realize where they are failing their customers and how to improve
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- Tema – Understand the importance of being consistent across channel
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- People are a part of the process
- Companies that are monopolies are under threat
- It has to be a customer-driven, customer focus organization
- Common mistake that small businesses make
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- Assume everything is fine with their customers, but they never ask or check
- Technology makes it easy for customers come with their good or bad experiences to be heard
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- Companies need to be aware what is being said and if people feel ignored, it will get out of control
Action Steps:
- Setting up Google Alerts, it is a totally free service
- If you are on social media platform, set it up to get alerts to answer customers in real time
Myth of Customer Service:
- Myth: The customer is always right
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- Start from the approach that customer is right, but it is possible that the customer is demanding the unreasonable
- DO NOT respond from a position of defensiveness, ask questions first to understand the situation more
Get Tema’s book “PeopleShock: The Path to Profits When Customers Rule” by clicking here
Contact Info:
E-mail: tema@frankreactions.com
Facebook: https://www.facebook.com/temafrank
Tips for a Better Website:
https://frankonline.leadpages.co/85-tips-for-a-usable-website-85tip/
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