571: Dropping the “F” word and Simply Giving Your Customers a Solution

Reach Us Here:

Doug- @DJDoug

Strickland- @NiceGuyonBiz

Tyler Basu – @tylerbasu


Show Notes by Show Producer: Anna Nygren



In this episode, Doug and Tyler discuss:

  • How Tyler’s journey started
  • Content as a marketing tool
  • Using the “f” word…. funnel
  • What happens when you just don’t want to do it

Key Takeaways:

  • At the end of the day, whatever it is that you sell, it’s a solution to the problem
  • Forget about sales funnels and just focus on the perspective of a customer
  • Just ask yourself, “What’s one thing that you could give your customer that would move them from cold to warm? And from warm to hot?”
  • Check out Tyler’s magazine and podcast


“Podcasting is one of those networking hacks, it gets your foot in the door.” – Tyler Basu


Connect with Tyler Basu:

Twitter:  @tylerbasu

Tyler’s Website: www.tylerbasu.com

Thinkific Website: www.thinkific.com



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About the author, The Nice Guys on Business

At first listen, it may not sound like they are talking business, but there is no denying the Nice Guys (Doug Sandler and Strickland Bonner) know their audience. If you are an entrepreneur and tired of hearing the same old rah rah static babble on all the other business podcasts out there, it’s time for a breath of fresh air. Listen in, subscribe, or join the Nice Guy Community and become a Funk’nFan of the show. Relationships, honesty, trust and integrity build business today and that’s what the Nice Guys are all about. Top industry experts interviewed, behind the scenes. Sometimes raw, sometimes explicit, always fun and informative. Looking for canned questions, short format and conversations in a box…this podcast ain’t for you.